You have an idea
for a business.
Now what?
  • YOU ARE AT / TRAINING / MATSER CLASS

Start Date
10/14/2021

Schedule
10 am - 11 am

Master Class Fee
US$ 199,-

Flexible payment available Special group enrollment pricing

Back to Growth Acadeny

MORE INFORMATION

Complete the following form and we will send you the Registration and Program download links. Thank you!






    By clicking the button, you agree to receive communications from Widener University SBDC about this Master Class and other Programs.

    MASTER CLASS

    Pre-register on Master Class

    You have an idea for a business. Now what?

    The idea. That’s where it starts. Now what do you do with the idea? You could start a business — but could you start a viable business? Find the answer with Kauffman FastTrac®. Kauffman FastTrac® is a flexible course with a solid framework to support you as you start a business and begin your journey to success.

    MORE INFORMATION

    Complete the following form and we will send you the Registration and Brochure download links. Thank you!






      By clicking the button, you agree to receive communications from Widener University SBDC about this Master Class and other Programs.

      MASTER CLASS

      Pre-register on Master Class

      You have an idea for a business. Now what?

      The idea. That’s where it starts. Now what do you do with the idea? You could start a business — but could you start a viable business? Find the answer with Kauffman FastTrac®. Kauffman FastTrac® is a flexible course with a solid framework to support you as you start a business and begin your journey to success.

      PROGRAM DESIGN

      Module 01

      Ideate

      Assess your entrepreneurial traits and personal priorities to better understand how your business goals might be affected by your strengths or weaknesses and your personal vision.

      • What are the characteristics of a successful entrepreneur?
      • What are my entrepreneurial traits?
      • What is my personal vision?
      • Does my idea fit with my personal vision?
      • Do I need a co-founder? Who should I pick?

      Module 02

      Position

      Any good idea will remain just that — an idea — unless it finds a place in the market and earns customers. In this section, you’ll figure out just who your customers (and competitors) are and where to find them.

      • You’ll design your business model and think about the key factors that will help you transform your idea into a business.
      • You will learn about legal structures that are best suited to your business
      • You’ll start to think about how you’ll exit your business when the time comes.

      Module 03

      Commit

      A business isn’t real unless it is reaching paying customers and generating revenue. In this step, you’ll focus on your brand, your distribution and your sales strategy. Finally, you’ll learn how to protect your intellectual property, your business and protect yourself from legal risks.

      • What do I want my brand to communicate?
      • How can I best communicate that brand message?
      • Will my marketing reach my customers?
      • How will I sell?

      Module 04

      Refine

      Now that you’ve sold and distributed your product/service, you have valuable information about the assumptions you made about your customer and your market. Now is the time to refine your business before you publicly launch. In this section, you’ll measure and analyze your financial results against your previous predictions.

      • You’ll consider what people might be needed, and you’ll think about how to protect the assets of your business.
      • You’ll learn what advisors and boards might do to help you as you work to launch.
      • You will think about how you might fund your business.
      • Finally, you’ll learn how to build and communicate the plan for your business with potential funders and others.

      Module 05

      Launch

      You’re ready to launch your business. In this section, you’ll learn strategies for launching, leading and developing processes that will allow your business to grow.

      • You’ll learn how to draw attention to your new business.
      • You’ll think about your leadership style, your company’s culture and how to manage the exciting challenges of growing a business.
      • You’ll learn about best practices in process management and identify the success metrics that make sense for your business.
      • You’ll forecast the financial future for your company and think about how to set yourself up for success.

      PROGRAM EXPERIENCE

      Practical
      Solutions

      Comprehensive
      content for aspiring
      entrepreneurs

      Anytime
      Access

      Open access to the
      solid FastTrac curriculum,
      where you can proceed
      at your own pace.

      Tools for
      your Business

      Multiple tools to help you
      think about your business,
      including a Canvas tool,
      a planning template
      and a financial
      forecasting workbook.

      National Delivery
      Network

      This course is for aspiring
      entrepreneurs who want
      to obtain the business skills
      and insights, tools, resources,
      and peer networks necessary
      to start and grow
      successful businesses.

      SUPPORT PARTNERS

      Pre-register on Master Class

      More Information?

      DOWNLOAD PROGRAM INFO

      Who is it for?

      Entrepreneurs who wants to fine tune the skills needed to create, manage and grow a successful business.

      Why attend?

      This immersive course is designed to provide information, tips, exercises and tools to help you think about your business idea.

      What do I get?

      • Practical Solutions: Comprehensive content for aspiring entrepreneurs
      • Anytime access: Open access to the solid FastTrac curriculum, where you can proceed at your own pace.
      • Tools for Your Business: Multiple tools to help you think about your business, including a Canvas tool, a planning template and a financial forecasting workbook.

      CERTIFIED TRAINERS

      Liliana Quintero

      Bilingual Instructional Design Specialist

      Widener SBDC | COE Latino*

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      Kevin Tacchino

      Consulting Manager

      Widener SBDC | PTAC | COEs*

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      Bill Pearce

      International Trade Consultant

      Widener SBDC

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      CERTIFICATE

      Upon successful completion of the program, participants will be awarded a verified digital certificate by Widener SBDC

      Pre-register on Master Class