Digital Marketing
and Online Presence
  • YOU ARE AT / TRAINING / MASTERCLASS

Start Date
NOV 9, 2022

REGISTER HERE

Duration
10:00 AM - 11:30 AM

Master Class Fee
$0

This program is funded by federal grants from the SBA, and the Pennsylvania Department of Community & Economic Development

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MORE INFORMATION

Complete the following form and we will send you the Registration and Brochure download links. Thank you!






    By clicking the button, you agree to receive communications from Widener University SBDC about this Master Class and other Programs.

    MASTER CLASS

    REGISTER HERE

    Digital Marketing and Online Presence

    4 session workshop aimed at Small Business Owners to start / optimize their online presence. In this workshop the entrepreneur will improve his skills and learn much more about the online world. Learn to know about online alternatives to start / optimize the presence of your business on the Internet. Know alternatives like Google my Business, Learn how to make a website and receive orders on Facebook, Discover some tools and options available to create free websites. A Google representative will teach us directly how to use Google tools to position your business online.

    MORE INFORMATION

    Complete the following form and we will send you the Registration and Brochure download links. Thank you!






      By clicking the button, you agree to receive communications from Widener University SBDC about this Master Class and other Programs.

      MASTER CLASS

      REGISTER HERE

      Digital Marketing and Online Presence

      4 session workshop aimed at Small Business Owners to start / optimize their online presence. In this workshop the entrepreneur will improve his skills and learn much more about the online world. Learn to know about online alternatives to start / optimize the presence of your business on the Internet. Know alternatives like Google my Business, Learn how to make a website and receive orders on Facebook, Discover some tools and options available to create free websites. A Google representative will teach us directly how to use Google tools to position your business online.

      PROGRAM DESIGN

      Module 01

      Introduction to Digital Marketing

      • What are search engines?
      • What are social networks? , What social networks exist?
      • What is S.E.O?
        • How to use social networks for my business?
        • What should an effective website have?
        • What Alternatives are there to design my website?

      Module 02

      Google My Business

      We will be accompanied by an instructor representing Google who will teach us how to use Google tools to position your business online. In this session we will do a practical workshop on the Google platform where you will publish your business on the web. Reach Your Customers Online with Google.

      Module 03

      Facebook and Social Media Marketing

      An expert consultant in Social Networks will accompany us and teach us how to position our business on Facebook. In this session we will do a practical workshop and create a highly effective Facebook advertising. Did you know that with only 5 USD you can reach thousands of potential clients using this platform? Learn how to do it effectively.

      Module 04

      E-commerce and Other Platforms

      • Other online platforms for product catalog, billing and online payments
      • Useful and free or low-cost online tools for managing your business
      • Online Presence according to the Type of Business (Introduction)
      • Online Business, tools and how to create a totally online business

      National Delivery
      Network

      This course is for aspiring
      entrepreneurs who want
      to obtain the business skills
      and insights, tools, resources,
      and peer networks necessary
      to start and grow
      successful businesses.

      Tools for
      your Business

      Multiple tools to help you
      think about your business,
      including a Canvas tool,
      a planning template
      and a financial
      forecasting workbook.

      Anytime
      Access

      Open access to the
      solid FastTrac curriculum,
      where you can proceed
      at your own pace.

      Practical
      Solutions

      Comprehensive
      content for aspiring
      entrepreneurs

      PROGRAM EXPERIENCE

      SUPPORT PARTNERS

      REGISTER HERE

      More Information?

      DOWNLOAD PROGRAM

      Who is it for?

      Business owners who want to have a presence on the web, especially restaurants or food businesses.

      Why attend?

      • Topics Discussed: Alternatives to start/optimize their online presence. Google my business, such as making a website and receiving orders on Facebook, options for free websites. Other options for online ordering.

      What do I get?

      • Easy guide for restaurant online presence. pdf format
      • Tips to build and administrate an effective website.
      • E Commerce for Small Business. Workbook

      CERTIFIED TRAINERS

      Liliana Quintero

      Bilingual Instructional Design Specialist

      Widener SBDC | COE Latino*

      Go to profile

      CERTIFICATE

      Upon successful completion of the program, participants will be awarded a verified digital certificate by Widener University SBDC.

      REGISTER HERE